Your Name in the Business Name?

Discussion in 'Carpet Cleaning Marketing' started by CcCleaner, Jan 3, 2017.

  1. CcCleaner

    CcCleaner Active Member

    Joined:
    Jul 28, 2011
    Messages:
    342
    Likes Received:
    51
    Trophy Points:
    28
    Location:
    ma
    Ratings:
    +79 / 0 / -0
    Real Name:
    Cole Clifford
    Business Location:
    United States
    whats everyone's thoughts on having your name in your business name?

    When I originally started I did this (Coleman Clifford Carpet Cleaning). I'm thinking moving forward I should change it to something that doesn't involve my name. What are your thoughts? My current clients would still just call, text, or email me- so I don't think there would be any confusion. I don't have a huge web presence that would get messed up by making a change. I'm currently a 1 man show- heavy residential, but as I grow commercially and if I start in restoration I feel like a different name would sound more legit.

    What do you think?
     
  2. smart n kleen

    Premium VIP

    Joined:
    Mar 12, 2010
    Messages:
    7,949
    Likes Received:
    2,427
    Trophy Points:
    113
    Location:
    oregon
    Ratings:
    +4,494 / 36 / -0
    Real Name:
    Rick K
    Business Location:
    United States
    If you established with that corney name, just joking, keep it. If you are still growing change it please.
     
  3. Sierra Clean Care

    Sierra Clean Care Well-Known Member

    Joined:
    Feb 22, 2015
    Messages:
    1,192
    Likes Received:
    499
    Trophy Points:
    83
    Gender:
    Male
    Ratings:
    +982 / 6 / -0
    Real Name:
    Jeff T.
    I think you should call it Coleman Carpet Care........
     
    • Like Like x 3
    • Agree Agree x 1
  4. RevolutionContracts

    Joined:
    Jun 20, 2009
    Messages:
    343
    Likes Received:
    6
    Trophy Points:
    18
    Gender:
    Male
    Occupation:
    Owner
    Location:
    Fort Worth TX
    Home Page:
    Ratings:
    +30 / 0 / -0
    Real Name:
    Jeremias Silva
    Business Location:
    United States
    Coleman Clifford?
    As sierra said Coleman carpet care
    or Clifford all cleaning solutions,kkk
    or clifford your fabric specialist
    make some money locally , build a custumer base , than change your name , NOT YOUR NUMBER , and call all your custumers and et then let then know that your business is growing and changed name , they will love that you called personally , don't waist too much time on this stuff now ,
    by the way both of yours names sounds great , lucky you, lol
     
  5. CcCleaner

    CcCleaner Active Member

    Joined:
    Jul 28, 2011
    Messages:
    342
    Likes Received:
    51
    Trophy Points:
    28
    Location:
    ma
    Ratings:
    +79 / 0 / -0
    Real Name:
    Cole Clifford
    Business Location:
    United States
    Haha it's way overkill on the "C"s. I was using it doing side work years ago but then it kind of stuck. I don't want clients in the future always looking for me persoanlly because of the name.
     
  6. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    Stanley had his name in Steemer.
     
    • Like Like x 2
  7. smart n kleen

    Premium VIP

    Joined:
    Mar 12, 2010
    Messages:
    7,949
    Likes Received:
    2,427
    Trophy Points:
    113
    Location:
    oregon
    Ratings:
    +4,494 / 36 / -0
    Real Name:
    Rick K
    Business Location:
    United States
    Not being racist but I'm glad it wasn't kkkk.
     
    • Funny Funny x 1
  8. JTS Carpet Cleaning

    Joined:
    Nov 2, 2015
    Messages:
    33
    Likes Received:
    12
    Trophy Points:
    8
    Gender:
    Male
    Ratings:
    +15 / 0 / -0
    Real Name:
    Jeremy stinson
    My business name is my initials.
     
    • Like Like x 1
  9. Todd the Cleaner

    Todd the Cleaner Todd Cottino
    Staff Member Administrator Moderator Premium VIP

    Joined:
    Sep 4, 2011
    Messages:
    20,070
    Featured Threads:
    2
    Likes Received:
    11,618
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Owner / Operator
    Location:
    Pahrump, Nevada, United States
    Home Page:
    Ratings:
    +24,117 / 56 / -0
    Real Name:
    Todd Cottino
    Business Location:
    United States
    I've thought about that too since I use my name in the company name but I'm often surprised how many people ask my name thinking I may just be an employee. I think you will be just fine with your current name.
     
    • Like Like x 1
  10. CcCleaner

    CcCleaner Active Member

    Joined:
    Jul 28, 2011
    Messages:
    342
    Likes Received:
    51
    Trophy Points:
    28
    Location:
    ma
    Ratings:
    +79 / 0 / -0
    Real Name:
    Cole Clifford
    Business Location:
    United States
    Fair enough haha
     
  11. smart n kleen

    Premium VIP

    Joined:
    Mar 12, 2010
    Messages:
    7,949
    Likes Received:
    2,427
    Trophy Points:
    113
    Location:
    oregon
    Ratings:
    +4,494 / 36 / -0
    Real Name:
    Rick K
    Business Location:
    United States
    But yours is a catchy phrase. It sticks with you.
     
    • Like Like x 1
    • Agree Agree x 1
  12. CcCleaner

    CcCleaner Active Member

    Joined:
    Jul 28, 2011
    Messages:
    342
    Likes Received:
    51
    Trophy Points:
    28
    Location:
    ma
    Ratings:
    +79 / 0 / -0
    Real Name:
    Cole Clifford
    Business Location:
    United States
    Oh I would never change my phone #.

    I'm pretty established but every one of my clients knows me regardless of the business name.
     
    • Like Like x 1
  13. Travis Teague

    Travis Teague Active Member

    Joined:
    Oct 5, 2016
    Messages:
    112
    Likes Received:
    50
    Trophy Points:
    28
    Gender:
    Male
    Ratings:
    +75 / 0 / -0
    Real Name:
    Travis Teague
    I think it would be easier to sell your business when your are ready to retire if your name is not In the business.

    Sent from my SM-T530NU using TMF Forums mobile app
     
    • Agree Agree x 1
  14. CcCleaner

    CcCleaner Active Member

    Joined:
    Jul 28, 2011
    Messages:
    342
    Likes Received:
    51
    Trophy Points:
    28
    Location:
    ma
    Ratings:
    +79 / 0 / -0
    Real Name:
    Cole Clifford
    Business Location:
    United States
    Although I'm not super concerned about that right now it's a good point. I also want to expand to restoration and think I might want to change to a name that's more inclusive.
     
    • Agree Agree x 1
  15. 1ST CHOICE CLEANING

    Staff Member Moderator Premium VIP

    Joined:
    Mar 30, 2010
    Messages:
    22,039
    Featured Threads:
    1
    Likes Received:
    7,056
    Trophy Points:
    113
    Gender:
    Male
    Location:
    texas
    Ratings:
    +17,848 / 80 / -0
    Real Name:
    jason fisher
    Business Location:
    United States
    If you don't like the name then change it. I personally wouldn't put my name as part of a business name, at least not first and last.
     
    • Like Like x 1
  16. Mac M

    Mac M Member

    Joined:
    May 11, 2016
    Messages:
    73
    Likes Received:
    40
    Trophy Points:
    18
    Gender:
    Male
    Ratings:
    +59 / 0 / -0
    Real Name:
    Michael McFarlane
    I worked for a company that had 6 CC vans, janitorial crews and mold/asbestos crew... about 30 employees. The company name was the owners name but it became a brand and not related to him anymore so I think it will be fine to stick with your name
     
    • Like Like x 2
  17. Tony from Chicago

    Tony from Chicago Active Member

    Joined:
    Nov 1, 2016
    Messages:
    111
    Likes Received:
    40
    Trophy Points:
    28
    Gender:
    Male
    Ratings:
    +75 / 0 / -0
    Real Name:
    Anthony Almerigi
    I would keep your name. You can shorten it like C. Clifford but the most important thing is that your brand is synonymous with quality. It's not the name that makes the service- it's the service that makes the name.


    Sent from my iPhone using TMF Forums
     
    • Like Like x 4
  18. Robert86

    Robert86 Active Member

    Joined:
    Sep 28, 2016
    Messages:
    488
    Likes Received:
    201
    Trophy Points:
    43
    Gender:
    Male
    Location:
    Kalispell, MT
    Ratings:
    +328 / 1 / -0
    Real Name:
    Robert Phillips
    I use mine. Phillips Janitorial.
     
    • Like Like x 3
  19. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    Clifford the Cleaner then?
     
    • Like Like x 1
    • Funny Funny x 1
  20. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    Has a nice ring to it.
     
    • Like Like x 1
    • Thanks Thanks x 1

Share This Page