Your Name in the Business Name?

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CcCleaner

Active Member
Jul 28, 2011
342
51
28
ma
Real Name
Cole Clifford
Business Location
United States
#1
whats everyone's thoughts on having your name in your business name?

When I originally started I did this (Coleman Clifford Carpet Cleaning). I'm thinking moving forward I should change it to something that doesn't involve my name. What are your thoughts? My current clients would still just call, text, or email me- so I don't think there would be any confusion. I don't have a huge web presence that would get messed up by making a change. I'm currently a 1 man show- heavy residential, but as I grow commercially and if I start in restoration I feel like a different name would sound more legit.

What do you think?
 
Mar 12, 2010
9,038
2,751
113
oregon
Real Name
Rick K
Business Location
United States
#2
If you established with that corney name, just joking, keep it. If you are still growing change it please.
 

Sierra Clean Care

Well-Known Member
Feb 22, 2015
1,347
603
113
Real Name
Jeff T.
#3
whats everyone's thoughts on having your name in your business name?

When I originally started I did this (Coleman Clifford Carpet Cleaning). I'm thinking moving forward I should change it to something that doesn't involve my name. What are your thoughts? My current clients would still just call, text, or email me- so I don't think there would be any confusion. I don't have a huge web presence that would get messed up by making a change. I'm currently a 1 man show- heavy residential, but as I grow commercially and if I start in restoration I feel like a different name would sound more legit.

What do you think?
I think you should call it Coleman Carpet Care........
 
Jun 20, 2009
343
6
18
Fort Worth TX
www.RevolutionCarpetCleaning.com
Real Name
Jeremias Silva
Business Location
United States
#4
I think you should call it Coleman Carpet Care........
Coleman Clifford?
As sierra said Coleman carpet care
or Clifford all cleaning solutions,kkk
or clifford your fabric specialist
make some money locally , build a custumer base , than change your name , NOT YOUR NUMBER , and call all your custumers and et then let then know that your business is growing and changed name , they will love that you called personally , don't waist too much time on this stuff now ,
by the way both of yours names sounds great , lucky you, lol
 

CcCleaner

Active Member
Jul 28, 2011
342
51
28
ma
Real Name
Cole Clifford
Business Location
United States
#5
If you established with that corney name, just joking, keep it. If you are still growing change it please.
Haha it's way overkill on the "C"s. I was using it doing side work years ago but then it kind of stuck. I don't want clients in the future always looking for me persoanlly because of the name.
 

rob allen

Administrator
Staff member
Administrator
Sep 5, 2007
32,153
14,787
113
Va.
www.drynclean.com
Real Name
Robert Allen,Jr.
Business Location
United States
#6
Stanley had his name in Steemer.
 
Mar 12, 2010
9,038
2,751
113
oregon
Real Name
Rick K
Business Location
United States
#7
Haha it's way overkill on the "C"s. I was using it doing side work years ago but then it kind of stuck. I don't want clients in the future always looking for me persoanlly because of the name.
Not being racist but I'm glad it wasn't kkkk.
 

Todd the Cleaner

Todd Cottino
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Sep 4, 2011
21,618
13,148
113
47
Pahrump, Nevada, United States
www.toddscleaningservice.com
Real Name
Todd Cottino
Business Location
United States
#9
Haha it's way overkill on the "C"s. I was using it doing side work years ago but then it kind of stuck. I don't want clients in the future always looking for me persoanlly because of the name.
I've thought about that too since I use my name in the company name but I'm often surprised how many people ask my name thinking I may just be an employee. I think you will be just fine with your current name.
 
Mar 12, 2010
9,038
2,751
113
oregon
Real Name
Rick K
Business Location
United States
#11
I've thought about that too since I use my name in the company name but I'm often surprised how many people ask my name thinking I may just be an employee. I think you will be just fine with your current name.
But yours is a catchy phrase. It sticks with you.
 

CcCleaner

Active Member
Jul 28, 2011
342
51
28
ma
Real Name
Cole Clifford
Business Location
United States
#12
Coleman Clifford?
As sierra said Coleman carpet care
or Clifford all cleaning solutions,kkk
or clifford your fabric specialist
make some money locally , build a custumer base , than change your name , NOT YOUR NUMBER , and call all your custumers and et then let then know that your business is growing and changed name , they will love that you called personally , don't waist too much time on this stuff now ,
by the way both of yours names sounds great , lucky you, lol
Oh I would never change my phone #.

I'm pretty established but every one of my clients knows me regardless of the business name.
 

CcCleaner

Active Member
Jul 28, 2011
342
51
28
ma
Real Name
Cole Clifford
Business Location
United States
#14
I think it would be easier to sell your business when your are ready to retire if your name is not In the business.

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Although I'm not super concerned about that right now it's a good point. I also want to expand to restoration and think I might want to change to a name that's more inclusive.
 
May 11, 2016
98
57
18
36
Real Name
Michael McFarlane
#16
I worked for a company that had 6 CC vans, janitorial crews and mold/asbestos crew... about 30 employees. The company name was the owners name but it became a brand and not related to him anymore so I think it will be fine to stick with your name
 
Nov 1, 2016
173
67
28
44
Real Name
Anthony Almerigi
#17
I would keep your name. You can shorten it like C. Clifford but the most important thing is that your brand is synonymous with quality. It's not the name that makes the service- it's the service that makes the name.


Sent from my iPhone using TMF Forums
 

rob allen

Administrator
Staff member
Administrator
Sep 5, 2007
32,153
14,787
113
Va.
www.drynclean.com
Real Name
Robert Allen,Jr.
Business Location
United States
#19

rob allen

Administrator
Staff member
Administrator
Sep 5, 2007
32,153
14,787
113
Va.
www.drynclean.com
Real Name
Robert Allen,Jr.
Business Location
United States
#20