Anyone use their local paper for advertising and if so how was the response?
I have a coupon book ad coming out this week but thought I would put an ad in the local paper while I wait for that to mail.
I'm getting (what I think are) good results out of a local community ad booklet (no news or anything, just ads) that is published every two weeks. So far have got around 3.5-4x gross out of what I put in.
We always get a couple of elderly people who call each month for window cleaning because of an ad we post in a neighborhood paper. We've only tried one paper, but it was very cheap. I think it was $50 a month.
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