New to the Biz, Again, after 30 Years Away from it

ronman

Well-Known Member
Jan 18, 2011
3,859
514
113
Real Name
Ron
Business Location
United States
I guess I should introduce myself.:D
I came to this forum researching a Mytee1200 machine, and I'm glad I found you guys.
I just left NE Ohio, and moved to S Florida, and I am looking at getting back into the carpet cleaning biz, after 30 years away from it. lol
I had my own cleaning biz, back in the 70's, and made a fair living from it, and enjoyed doing it.
Now that I'm finding no one wants to hire an old fart like myself, so maybe it's time to create a job.
Back in the day, I started out with a Steamex brand portable, just exactly like this one,

forum_steamexretro01.jpg



and later moved into an old truck mounted in a van, with a Wisconsin air cooled engine, cat pump (no unloader valve, constantly blowing seals lol) and a propane water heater. I can't remember the name brand of the TM machine, but other than the pump leaking continuously, it did a fine job. If I had stayed in the biz, I would have installed an unloader valve, but I sold out in 1978.
I cleaned a boatload of NE Ohio carpets with those 2 machines, my hands are still kinda stiff from it some days. lol
Anyway, I'm seriously wanting to get back into it in South Florida, and hope to pick up some pointers here.
I have no aspirations of getting rich, but I do hope to earn a living wage for myself, and possibly a helper.
Any suggestions would be greatly appreciated.
Types of machines, chemicals, how to advertise now, (in the old days, I ran 1/4 page ads in the local TV guides, then in the Yellow pages, and what's a good combo for tile and grout as well as carpet?
I'm thinking there must be a lot of tile and grout cleaning down here, maybe more so than carpet cleaning work.
I'm thinking I would prefer to find an old inexpensive TM machine, rather than a portable.
Since the budget is real tight, maybe a portable machine makes more sense to star with, especially considering the high percentage of high rise buildings in my area.
What are your thoughts on that?
 

Tommy C

New Member
Apr 23, 2010
1,357
4
0
Real Name
N/A
Business Location
United States
Hey Ronman, welcome to the best CC board on the net!

I definitely don't have the cleaning experience to advise someone with 30 years experience but there are plenty here who do.

But, I can say that, as you probably expect, the internet is where the ad dollars are going these days. Get a website going, there are plenty of free basic sites out there until you have the $ for a pro site. Then either read some books on SEO or find someone to do it for you. Be aware that all SEO 'experts' are not equal.

Good luck and thanks for bringing your experience to TMF!


Sent from my iPhone using Tapatalk
 

Scott W

Preferred Vendor
Premium VIP
Feb 14, 2006
16,374
7,026
113
70
West Jordan, UT
Greetings Ron,

My early days were spent in NE Ohio and NW PA, the strip between the Lake and Rt 5 was pretty familiar.

The most popular advertising for residential clients nationally is the Internet. But south Florida can have a lot of retirees who may not be as quick to pick up on the Internet. Local newspapers or community magazines that are directed to your neighborhood can be helpful. Referrals and repeats will be a big part of your business.

For getting started in condos, apartments and subdivisions, try Farming. This is a fine way to go after the prospects you want if you have time but not much money. It is a face to face method. Check out the article about this on www.CleanWiki.com Click on the "Technical Resources" section at the top and then look for the marketing area.

You can also try to get some small businesses. If you do a good job and have a good relationship with the folks in the office, you may get their business at home as well. Look to professional offices like doctors, lawyers and such. They like more personal service and will pay better than the giant commercial accounts that the big companies go after.

When you are looking at portables, I hope you look at our Olympus models. You can see them at Excel Supply (239 768-0767) in Sarasota or Ft. Myers and at Everlast (954 739-5901) in Ft. Lauderdale.
 

ronman

Well-Known Member
Jan 18, 2011
3,859
514
113
Real Name
Ron
Business Location
United States
Thanks everyone for the warm welcome.
I hope I did not confuse anyone, I have been out of the carpet cleaning biz for 30 years, and I was in the rental biz for that time.
I am now going back into the cleaning biz, so I have a lot to learn, and appreciate any suggestions.
I am especially interested in the most cost effective methods for advertising.
I have never been one to do door to door, commercial or residential, but I'm not ruling it out, especially here in S Fla, where there are so many HOA's and condo's.
Back in the 70's, I could put a 1/4 page ad in the Cleveland Plain Dealer TV Guide, run a $39.95 LR,DR and hall special, and generate 7-10 days work.
Today, I'm lost, and appreciate any feedback from you experienced guys.
I see some guys advertising 4 rooms for $50.00?!! How the heck do they do it?
One observation I'm seeing, is how there seems to be more emphasis on hot water now.
I used hot tap water, but back in the 70's, it was pretty controversial, and a lot of cleaners used warm or cool water.
What are your opinions on that?
 

J

Well-Known Member
Jan 2, 2011
1,452
123
63
Real Name
J
Business Location
United States
Hi Ronman, I lived in South Florida for 22 of my 33 years of life. What part do you live in? I've lived all over with most of my time being in Pompano Beach.
 

Scott W

Preferred Vendor
Premium VIP
Feb 14, 2006
16,374
7,026
113
70
West Jordan, UT
One observation I'm seeing, is how there seems to be more emphasis on hot water now.
I used hot tap water, but back in the 70's, it was pretty controversial, and a lot of cleaners used warm or cool water.
What are your opinions on that?

Hot water dries faster, does not damage carpet (possible exception of very hot water increasing bleeding on some natural fiber area rugs), cuts through greases and oils faster, etc. So, yes heat is one of the four critical elements to suspending soils (Along with proper proper cleaning agent, dwell time and agitation).

You will likely get a better response if you post this questions and others on a separate thread in the carpet cleaning section.