You don't walk away from them either. You use them as a springboard that gives you momentum into your new clientele (inviting them of course along for the ride). If you've done enough to build your relationships, some of them will follow. Try pricing at 35 cents per foot so that it will ease them along. They might not be able to afford doing their whole house but can do less rooms in order to maintain you as their flooring professional.I agree 100%. I asked Jeff a couple weeks ago how to make the change from where I am to where he is. The hard thing is my customer base I have built up....well you see what Jeff said above. If I went into one of my customers and charged what Jeff does I would be shown the door. To be like Jeff I basically need to walk away from all my current customers and start over.