For those using SMS Text Marketing

[ValuBuilder]

If you are using SMS Text Marketing as a part of your offline strategy make sure you are compliant with the new opt-in requirements before October 16th. After the 16th those out of compliance can be subject to penalties and fines under the TCPA. This means you need to re-subscribe your list members and get their consent to receive text messages. Fines can range from $500-$1500 per occurrence.

 

[smsala]

Once your users have expressed an interest in hearing from you, don’t abuse the privilege. When you send any text marketing message, be clever, engaging, and brief. Provide them with an offer they can’t refuse or information that really matters. If you don’t strike the right balance, you run the risk of opt-outs and your precious contact list rapidly shrinking. If done correctly, your customer may give you the same attention level as a text received from a friend. Also, make the opt-out process simple.

 

[Luky]

Once your users have expressed an interest in hearing from you, don’t abuse the privilege. When you send any text marketing message, be clever, engaging, and brief. Provide them with an offer they can’t refuse or information that really matters. If you don’t strike the right balance, you run the risk of opt-outs and your precious contact list rapidly shrinking. If done correctly, your customer may give you the same attention level as a text received from a friend. Also, make the opt-out process simple.

What's your phone number?

 

[Tony Quart]

Yeah. I have read about this few days ago. I think it's also important for us (consumers) to know about these laws, so that we can fight against those law breakers. I have just read some reports filed by people about these spam texts at https://www.whycall.me/650-262-0204.html.

 

[Tony Quart]

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