Changing my business name

Discussion in 'Starting Your Business' started by andrek60, Oct 4, 2016.

  1. andrek60

    andrek60 Member

    May 4, 2011
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    So I have been wrecking my brain trying to figure out if I want to change my business name or not . Originally my business was only doing janitorial and my business name is Perfect Shine Cleaning Services . After a few years we started doing carpets as well and now I only do carpet cleaning and the name is still the same . Also my website name is completely different. Many customers are confused so I thought maybe it's time to change the name as well as the website so they're the same. I still have done really well this year even with all this confusion but it has been very annoying. I figured since I'm looking at buying a new truck and my current business name expiring it might be a good time to change it im just worried about all the reviews I'd be loosing and the amount of work and extra money I'd be spending. Thoughts ?
     
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  2. Jose Holguin

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    I wouldn't do it, I've spent way too much time and money branding my name, both online and offline. I would spend that same amount of time and money in letting our customers know that we offer carpet cleaning services also.
     
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  3. andrek60

    andrek60 Member

    May 4, 2011
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    Anyone else ?
     
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  4. Smtwn janitorial

    Smtwn janitorial Active Member

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    Depends on your long term goals and plans. If you are going to be doing carpets in that location for the next 30 yrs then go for it. If you need more income short term or your not sure how long you will be there then I'd just roll with it.
     
  5. 1ST CHOICE CLEANING

    Staff Member Moderator Premium VIP Top Poster of Month

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    How are your rankings and how many reviews do you have on Google and Yelp? As far as the website you could address the change on your site and buy the new domain and have them linked to each other.
     
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  6. andrek60

    andrek60 Member

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    The website isn't ranking well and most of my work is from pay per click so ranking isnt as important. (Although I do want to start ranking the site as well. The business name however has a couple dozen reviews and mostly good ones even though there are a few bad ones as well
     
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  7. groutguy

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    I changed my name this year, best thing I ever did. You can change your name and keep your reviews.
     
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  8. andrek60

    andrek60 Member

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    Oh cool how did you keep the reviews
     
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  9. groutguy

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    I just went into Google my business and changed the name. There was some sort of verification process, a postcard or email, can't remember. But I was successful changing it in most online directories.
     
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  10. Pinosan

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    Nov 22, 2011
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    Yep ^^^^^^

    current clients postcards and letters

    " Good news"

    Times re changing so is our Name

    Hack cleaning services is Now

    Ripp off cleaning Guaranteed!

    Thank you for your preference all this years and get ready for a big Rip off every time you call again!


    google just change it and wait for the verification so all of the other directories as Pete mentioned.

    new business cards and such and done

    the expense will not be big.

    now go think of a good name and go for it. your current name sucks!


    cheers
     
  11. Pinosan

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    even if you had the best ranking in the world with some 301 redirects you would not loose any SEO juice.
     
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  12. groutguy

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    Probably will gain seo juice if he makes "carpet cleaning" part of his name as I did
     
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  13. Pinosan

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    whats you name now
     
  14. Luky

    Luky Active Member

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    Go back @Jose post. Short and sweet answer. Truthful too.
    Again, everything depends on your circumstances. I have changed my business name, it was to flashy and generic. Gone.
     
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  15. groutguy

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    Pristine Tile & Carpet Cleaning....was Pristine Tile & Grout Restoration

    The name change gets us many more cleaning jobs rather than tons of calls from people with unrepairable grout problems.
     
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  16. andrek60

    andrek60 Member

    May 4, 2011
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    I don't understand this post reply, can you elaborate



     
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  17. Pinosan

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    neither do I, pay no attention

    cheers
     
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  18. andrek60

    andrek60 Member

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    So one option is to just change Perfect Shine Cleaning Services to just Perfect Shine Carpet Cleaning, or should I just come up with a whole new name already?
     
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  19. Pinosan

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    do carpets really shine?
     
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  20. rob allen

    rob allen Administrator
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    In your case it really made sense. Smart move Peter.
     
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