5 Ways to Never "Leave money on the table"

Discussion in 'Salesmanship' started by rob allen, Aug 28, 2013.

  1. aloha one

    aloha one Scrub a DUB DUB!

    Joined:
    Feb 17, 2009
    Messages:
    30,331
    Likes Received:
    8,292
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Semi retired
    Location:
    California
    Ratings:
    +21,750 / 106 / -0
    Real Name:
    Dave Moonan
    Business Location:
    United States
    Rob...Do you sell a doormat like my Friends at Stanlee??
     
    • Like Like x 1
    • Funny Funny x 1
  2. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    No. I don't want them to keep their carpets clean by wiping their feet before they come in. Heck I clean their existing mats for free but don't rinse the soap out so they will get dirtier faster. :D
     
    • Like Like x 2
    • Funny Funny x 1
  3. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    Love that Bob!
     
  4. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    No. I'm trying to quit. :D
     
    • Funny Funny x 1
  5. SoCal Cleaning Guy

    Joined:
    Sep 7, 2013
    Messages:
    98
    Likes Received:
    39
    Trophy Points:
    18
    Ratings:
    +102 / 0 / -0
    My 2 cents...

    I've admittedly gotten lazy and burnt out on "sales"... But when I was involved with the national chains that require numbers I've picked up a few things:

    1) "I'll do it next time" - ever hear that before? For one they probably won't because it's usually a money issue. How I combatted that gem was remind them of their cleaning history... Next time might be 2 years from then and that's 2 more years of dirt and soils ON TOP OF the existing stuff. They at least pause to think seriously about it.

    2) Extra Rooms - kind of going on with the "next time" thing... If they don't do it now then when? A few good things is to show them the difference at bedroom thresholds. Also, when mentioning the price for extra, it's "only" x amount more. Our minimum is $150... What's an extra $40 at that point? Price is relative.

    3) Educating on cleaning intervals:

    @ 1 year carpet and auto interiors clean and protect, mattress clean and sanitize
    @ 2 years upholstery clean and protect and tile and grout clean and seal
    @ 3 years draperies, blinds, etc

    Anytime they do it over that the protection is usually worn off and I can't guarantee similar results to the last cleaning

    4) You're not buying for them - Probably the thing I am most guilty of, but we are offering a product and it is up to the customer if they want it. If a lady wants to protect her 25 year old carpet it's her decision. Protection also helps with allergies... Don't make everything about aesthetics.

    5) Another "leaving money on the table" item that requires no demos, labor and will help the customer out immensely... RETAIL! When the customer asks you "how do I spot clean this" why are you making her go out and drive and have Home Depot get YOUR MONEY! Tell me an extra $10 every job wouldn't add up for doing nothing but handing over a bottle.

    Dang... That was more like 5 cents... And me without a nickel!



    Sent from the best weather in the world... On an iPhone
     
    • Like Like x 2
    • Thanks Thanks x 1
  6. Steve Toburen

    Steve Toburen Strategies for Success

    Joined:
    Jul 15, 2008
    Messages:
    3,577
    Likes Received:
    1,181
    Trophy Points:
    113
    Occupation:
    Director of Training, Jon-Don's Strategies for Suc
    Location:
    Santiago, Dominican Republic
    Home Page:
    Ratings:
    +2,407 / 8 / -0
    Real Name:
    Steve Toburen
    Business Location:
    Dominican Republic
    You are absolutely right, SoCal. People SAY they clean their carpets every year but in reality it works out to more like every two years on average. So obviously you are "leaving a LOT of money on the table"! So thanks for reminding about...

    One neat way we moved people into staying "on time" was with our monthly pre-paid "Stay Beautiful" program. The amount per motn was so small and then we would painlessly take it out of their checking account so they would just stay with us forever.

    Steve

    PS If anyone wants all the details on how to set up their own "Stay Beautiful" program just write me at stoburen@StrategiesForSuccess.com I'll email you the complete program and at no charge.
     
  7. groutguy

    Premium VIP

    Joined:
    Mar 9, 2008
    Messages:
    1,588
    Likes Received:
    719
    Trophy Points:
    113
    Gender:
    Male
    Location:
    Fredericksburg Virginia
    Home Page:
    Ratings:
    +1,586 / 4 / -0
    Real Name:
    Peter Diehl
    Business Location:
    United States
    This is all great advice and I know I am leaving big bucks on the table, my problem is that I'm a one truck operation and I am already stressed about getting to my next jobs and usually just need to get going. I do end up setting appointments to come back for other work, but another trip is wasteful too. I really need to look at getting more help and possibly a second truck going, but not sure if I want all that headache either. Been mulling this over for quite a while now, being indecisive has always been a weakness of mine and it really holds me back. I remember back when I first got into this business, if my wife hadn't really nudged me to quit the job I hated and made the leap into owning my own gig, I would still be managing a retail store and hating it. I love what I do now, I like the money I make now...just scared to grow mainly because I'd be back managing people that don't really want to work, and possibly end up hating my job again.
     
  8. Scott W

    Scott W Preferred Vendor
    Premium VIP

    Joined:
    Feb 14, 2006
    Messages:
    14,073
    Featured Threads:
    1
    Likes Received:
    4,425
    Trophy Points:
    113
    Occupation:
    Technical support Bridgepoint
    Location:
    West Jordan, UT
    Home Page:
    Ratings:
    +9,190 / 11 / -1
    Consider giving your clients a window of time when you will arrive, i.e. between 2 Pm and 4 Pm. That will allow you time to fill in with other work if it becomes available. You won't always be stressed about getting quickly to the next job.

    You can also simply build in an extra 30 minutes or an hour into the schedule for each job. Now the pressure is to fill that extra 30 or 60 minutes with profitable work rather than pressure to leave quickly with money still on the table.
     
    • Like Like x 2
  9. rob allen

    rob allen Administrator
    Staff Member Administrator

    Joined:
    Sep 5, 2007
    Messages:
    28,977
    Featured Threads:
    19
    Likes Received:
    12,458
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    President
    Location:
    Va.
    Home Page:
    Ratings:
    +25,569 / 81 / -0
    Real Name:
    Robert Allen,Jr.
    Business Location:
    United States
    I'm a strong believer in leaving Home Spotters either for free or at a reasonable price. When she thinks clean she needs to think about me.
     
    • Like Like x 1
  10. aloha one

    aloha one Scrub a DUB DUB!

    Joined:
    Feb 17, 2009
    Messages:
    30,331
    Likes Received:
    8,292
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Semi retired
    Location:
    California
    Ratings:
    +21,750 / 106 / -0
    Real Name:
    Dave Moonan
    Business Location:
    United States
    Do it FREE for years!
     
  11. Bexiesbruv

    Premium VIP

    Joined:
    Oct 24, 2013
    Messages:
    1,288
    Likes Received:
    407
    Trophy Points:
    83
    Gender:
    Male
    Ratings:
    +706 / 1 / -0
    Real Name:
    Stephen Beckwith
    Reading this thread makes me realise (as I said elsewhere) just how complacent I have become. I will now book more time at each customers place to sell my add-ons.
    One thing I learned from retail was to ask the question as though the client had asked it first so for instance, we used to say when they were at the cash register "WAS there anything else?" Emphasising the "WAS" and as if the customer had said to themselves, or us "what else do I want to buy?" We made countless sales at the register like this and I wonder if it can be utilized in our profession.

    Bex
     
  12. Responder

    Responder Well-Known Member

    Joined:
    Sep 16, 2012
    Messages:
    2,350
    Likes Received:
    558
    Trophy Points:
    113
    Gender:
    Male
    Location:
    Pikesville, MD
    Ratings:
    +1,027 / 5 / -0
    Real Name:
    Chaim Kessler
    Business Location:
    United States
    I use that line all the time when giving estimates. I go over the rooms/furniture to be cleaned then asked if there was anything else they want cleaned. I get something added all the time that way.
     
    • Agree Agree x 1
  13. john gerding

    Premium VIP

    Joined:
    Aug 1, 2012
    Messages:
    14,231
    Likes Received:
    5,995
    Trophy Points:
    113
    Ratings:
    +12,106 / 117 / -0
    Real Name:
    Deadpool
    Business Location:
    United States
    This is shaping up to be an epic thread. dont stop now guys! I like the "Retail" idea above. what are some other things we can sell aside from spotter? I do stone every chance I get I Think I should start carrying some stone cleaners for those clients they always ask what to use and where to get it.
     
  14. Bexiesbruv

    Premium VIP

    Joined:
    Oct 24, 2013
    Messages:
    1,288
    Likes Received:
    407
    Trophy Points:
    83
    Gender:
    Male
    Ratings:
    +706 / 1 / -0
    Real Name:
    Stephen Beckwith
    I did think about buying a pail of sealer and splitting it into 1 pint bottles for customers to use to DIY their own grout lines.
     
  15. aloha one

    aloha one Scrub a DUB DUB!

    Joined:
    Feb 17, 2009
    Messages:
    30,331
    Likes Received:
    8,292
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Semi retired
    Location:
    California
    Ratings:
    +21,750 / 106 / -0
    Real Name:
    Dave Moonan
    Business Location:
    United States
  16. Bexiesbruv

    Premium VIP

    Joined:
    Oct 24, 2013
    Messages:
    1,288
    Likes Received:
    407
    Trophy Points:
    83
    Gender:
    Male
    Ratings:
    +706 / 1 / -0
    Real Name:
    Stephen Beckwith
    Why is that a bad idea (assuming you mean the sealer?) i have no interest in doing it. I do plenty of tile AND grout but will not do grout only. I turned one away yesterday.
     
  17. aloha one

    aloha one Scrub a DUB DUB!

    Joined:
    Feb 17, 2009
    Messages:
    30,331
    Likes Received:
    8,292
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Semi retired
    Location:
    California
    Ratings:
    +21,750 / 106 / -0
    Real Name:
    Dave Moonan
    Business Location:
    United States
    Yes Steve..was saying that giving the Custy a Bottle of Sealer is not a Good Idea..in my world anyway! You also Say you do Tile & Grout but will not do GROUT ONLY? When you do GROUT..the tile gets Cleaned by accident. Please tell me how you ONLY CLEAN Tile but NOT the Grout! Not Bustin' yer' Nuts Brah..Just like to hear where you're coming from?:rolleyes:
     
  18. Bexiesbruv

    Premium VIP

    Joined:
    Oct 24, 2013
    Messages:
    1,288
    Likes Received:
    407
    Trophy Points:
    83
    Gender:
    Male
    Ratings:
    +706 / 1 / -0
    Real Name:
    Stephen Beckwith
    Seal, not clean. I will clean all day long its better money than carpet. Sealing on the other hand I have no interest in. I will SEAL grout AND tile but not grout only.
     
  19. SoCal Cleaning Guy

    Joined:
    Sep 7, 2013
    Messages:
    98
    Likes Received:
    39
    Trophy Points:
    18
    Ratings:
    +102 / 0 / -0
    Because customers won't clean it before they seal it... You can sell them the neutral ph tile cleaner to maintain their tile and grout without breaking down the sealant until you're back next year to service them though...


    Sent from the best weather in the world... On an iPhone
     
    • Agree Agree x 2
    • Like Like x 1
  20. Joe Kennedy

    Staff Member Moderator Premium VIP

    Joined:
    Dec 11, 2011
    Messages:
    1,901
    Likes Received:
    908
    Trophy Points:
    113
    Gender:
    Male
    Occupation:
    Professional Flooring Cleaner
    Location:
    Arizona
    Ratings:
    +1,566 / 3 / -0
    Real Name:
    Joe K
    Business Location:
    United States
    "Protect your investment" is a powerful statement to the customer as most purchases must make financial sense.

    Also we walk a very fine line of being high pressure used car salesmen without being high pressure used car salesmen. The best tactic to upsells is Giving them the option, Explain why the option makes sense and is needed to give it validity then they will make an informed decision. If that doesn't work break their knee caps with the carpet rake :)
     
    • Funny Funny x 3
    • Agree Agree x 1

Share This Page